Satisfied Customer Smiling at her laptop
Satisfied Customer Smiling at her laptop
Satisfied Customer Smiling at her laptop
Satisfied Customer Smiling at her laptop

Transform How Customers Feel about your brand and services

Transform How Customers Feel about your brand and services

Transform How Customers Feel about your brand and services

Transform How Customers Feel about your brand and services

Deliver experiences that resonate, build loyalty, and grow your business.

Deliver experiences that resonate, build loyalty, and grow your business.

Deliver experiences that resonate, build loyalty, and grow your business.

Deliver experiences that resonate, build loyalty, and grow your business.

Could Better Customer Insights Be Your Competitive Advantage?

For Every Business – On Main Street or Online – Experience is a Differentiator

For Every Business – On Main Street or Online – Experience is a Differentiator

For Every Business – On Main Street or Online – Experience is a Differentiator

For Every Business – On Main Street or Online – Experience is a Differentiator

  • Confusing interfaces or cumbersome processes can cost you customers

  • Overlooked customer needs make it easier for them to go elsewhere


  • Confusing interfaces or cumbersome processes can cost you customers

  • Overlooked customer needs make it easier for them to go elsewhere


  • Confusing interfaces or cumbersome processes can cost you customers

  • Overlooked customer needs make it easier for them to go elsewhere


  • Confusing interfaces or cumbersome processes can cost you customers

  • Overlooked customer needs make it easier for them to go elsewhere


Money flying out the window
Dice being rolled

Whether you're developing a digital product or a service-based business, poor experience design leads to:

Whether you're developing a digital product or a service-based business, poor experience design leads to:

Whether you're developing a digital product or a service-based business, poor experience design leads to:

Whether you're developing a digital product or a service-based business, poor experience design leads to:

• Lost revenue and repeat business

• High customer churn

• Bad reviews and missed referrals


• Lost revenue and repeat business

• High customer churn

• Bad reviews and missed referrals


• Lost revenue and repeat business

• High customer churn

• Bad reviews and missed referrals


• Lost revenue and repeat business

• High customer churn

• Bad reviews and missed referrals


Make Smarter Decisions with Insight-Led Strategy and Design

I use research-driven, experience-focused methods to help businesses:

Deliver the experiences customers actually want—not what you assume they do
Deliver the experiences customers actually want—not what you assume they do
Deliver the experiences customers actually want—not what you assume they do
Deliver the experiences customers actually want—not what you assume they do
Diagnose and fix friction in digital or service touchpoints
Diagnose and fix friction in digital or service touchpoints
Diagnose and fix friction in digital or service touchpoints
Diagnose and fix friction in digital or service touchpoints
Increase conversions, referrals, customer satisfaction, and retention
Increase conversions, referrals, customer satisfaction, and retention
Increase conversions, referrals, customer satisfaction, and retention
Increase conversions, referrals, customer satisfaction, and retention
Differentiate your brand with seamless service delivery
Differentiate your brand with seamless service delivery
Differentiate your brand with seamless service delivery
Differentiate your brand with seamless service delivery
Kim Flaherty Salazar - Customer Experiene and Journey Management Consultant

Hi, I'm Kim.

I’m a strategist who helps businesses make their digital and service experiences better for customers—and better for business. With deep expertise in user research, experience audits, and journey-based strategy, I specialize in turning real customer insights into clear, actionable improvements that drive loyalty and growth.

Results oriented
Insight driven
Creative problem solver

Hi, I'm Kim.

I’m a strategist who helps businesses make their digital and service experiences better for customers—and better for business. With deep expertise in user research, experience audits, and journey-based strategy, I specialize in turning real customer insights into clear, actionable improvements that drive loyalty and growth.

Results oriented
Insight driven
Creative problem solver

Hi, I'm Kim.

I’m a strategist who helps businesses make their digital and service experiences better for customers—and better for business.

With deep expertise in user research, experience audits, and journey-based strategy, I specialize in turning real customer insights into clear, actionable improvements that drive loyalty and growth.

I’m a strategist who helps businesses make their digital and service experiences better for customers—and better for business.


With deep expertise in user research, experience audits, and journey-based strategy, I specialize in turning real customer insights into clear, actionable improvements that drive loyalty and growth.

I’m a strategist who helps businesses make their digital and service experiences better for customers—and better for business.

With deep expertise in user research, experience audits, and journey-based strategy, I specialize in turning real customer insights into clear, actionable improvements that drive loyalty and growth.

Results oriented
Results oriented
Results oriented
Insight driven
Insight driven
Insight driven
Creative problem solver
Creative problem solver
Creative problem solver



Brands I've worked with:
Lightbulb  illuminating a maze

Tailored solutions addressing your biggest challenges

Lightbulb  illuminating a maze

Tailored solutions addressing your biggest challenges

Experience Problems That Might Be Costing You:

• Customers leaving without buying or booking

• High cost to serve, too many support calls

• Negative reviews or lackluster word-of-mouth

• Stagnating revenue despite traffic or leads

• Difficulty standing out in a crowded market

Tailored solutions addressing your biggest challenges

Tailored solutions addressing your biggest challenges

Tailored solutions addressing your biggest challenges

I help businesses identify the root cause behind common business problems by examining their value proposition and deliverability from the customer’s perspective.

I help businesses identify the root cause behind common business problems by examining their value proposition and deliverability from the customer’s perspective.

• High customer turnover

• Poor reviews and brand perception

• Stagnating sales and revenue

• High cost to serve

• Remaining competitive in the maket

Services

Services

Resonant XD logo icon

Escape The Cycle Of Costly Customer Churn

Create Insight-driven Experiences That Resonate

Resonant XD logo icon

Escape The Cycle Of Costly Customer Churn

Create Insight-driven Experiences That Resonate

Resonant XD logo icon

Escape The Cycle Of Costly Customer Churn

Create Insight-driven Experiences That Resonate

Resonant XD logo icon

Escape The Cycle Of Costly Customer Churn

Create Insight-driven Experiences That Resonate